Bitrate Guide for 720p and 1080p

Updated: 12/18/2025

Bitrate Guide

720p

Social: 3–5 Mbps
Email: 1.5–2.5 Mbps
Archive: 5–8 Mbps

1080p

Social: 5–8 Mbps
Email: 3–4 Mbps
Archive: 8–12 Mbps

Notes

Content complexity affects target
Audio bitrate 96–192k as needed
Use slower presets for efficiency

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Bitrate Guide for 720p and 1080p | Vibbit